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Prudential Premier Homes Relocates MetLife Exec | Burlington, CT

Moving In … Burlington

August 09, 2010 | By LORETTA WALDMAN, Special to The Courant

Finding the right house can be a challenge, even for a family accustomed to moving a lot. Take John Rugel and his wife, Melissa Romeo, a 40-something couple in the insurance business who were being transferred from Houston, Texas, to Connecticut.

First came the sticker shock, said Rugel, an executive with Met Life. Comparable homes in Connecticut cost roughly double what they would in Texas, he said. Then there was the question of where to live. With a second baby on the way, the couple wanted a quiet community but not so quiet that getting to work and shopping would be inconvenient.

After looking at 35 to 40 homes in close to a dozen towns, Rugel and Romeo, a home-based risk assessment specialist, found a property that fit. The 3,332-square-foot colonial perched on a hill has an expansive view of the Farmington Valley and a basement, which their house in Texas lacked. The master bedroom is a spacious at 20 feet by 26 feet and has two walk-in closets, a fireplace and room enough for a couch and television. The children's rooms also are bigger, and the house, built in 2002, has an office and basement play-area, both of which topped the couple's list of must-haves, Rugel said. It also has a sunroom with "a ton" of windows.

The couple closed on July 1, paying $473,000, $16,900 less than the asking price and nearly $27,000 less than the price at which it originally was listed. Settled in now for over a month, Rugel said they are happy with their choice.

"A lot of people with kids are starting to say hello," he said. "The cool mornings are great. When I'm out walking the dog, I can see the sun coming up over the mountain on the other side of the valley. We absolutely love it."

Rob Giuffria, a Broker and relocation specialist with Prudential Premier Homes, Farmington, CT, helped ease their transition with his patience and special services, Rugel said. Finding the right house took four or five house-hunting junkets to far-flung towns that included Middletown, Bristol and Marlborough. To accommodate Romeo — seven months pregnant and unable to fly — Giuffria took videos of each house they visited and sent them to her on YouTube.

The move was Rugel's sixth in 15 years, most of which were not as smooth.

"This experience was such a pleasant surprise for me," he said. "It really helped ease things for us."

— Loretta Waldman, Special to The Courant

HOUSE PARTICULARS

BURLINGTON FACTS

Population (2009): 9,073

Median single-family home price (Jan.-May 2010): $300,000

Single-family home sales (2007): 129

Less than $100,000: 1

$100,000-$199,000: 14

$200,000-$299,000: 29

$300,000-$399,000: 39

$400,000 or more: 46

New housing permits:

2008: 21

2007: 11

2006: 28

2005: 23

2004:35

2003: 54

Housing stock: 3,246 units, 95 percent single-family

Owner-occupied: 93 percent

Housing stock built pre-1950: 9 percent

SOURCES: Connecticut Department of Economic and Community Development; Connecticut Economic Resources Center; The Warren Group

Underpricing Your House Can Trigger A Bidding War | Rob Giuffria, GMS |Farmington | Prudential Premier Homes

By SUSAN SCHOENBERGER Special to The Courant

December 13, 2009

When David Chzaszcz put his family's four-bedroom Tolland house up for sale in September, he took his real estate agent's advice and listed it at $449,000, even though he was hoping it would sell for a higher price.

"Our house was listed for, technically, less than a week and a half," Chzaszcz says. "We had eight or nine people come through. ... Four made offers."

After a bidding war that drove the price ever higher, the Chzaszczs closed on their house in November for a final sale price of $470,000.

If it seems like a risky strategy, it's not, according to several real estate agents who have used it recently. What people forget, agents say, is that a seller isn't required to accept an offer, even if it's for the full asking price.

Chzaszcz's agent, Rob Giuffria of Prudential Premier Homes in Farmington, tells clients that pricing slightly below market value will generate the kind of traffic that creates a flurry of interest among buyers in the crucial early days that the house is on the market.

"You have the most amount of leverage as the seller in the first 15 days," he says. "When you have people looking at your house, they have to believe that if they don't buy the house, someone else will."

Too often, Giuffria says, a house is listed at the price the homeowner wants to get, which is usually on the hopeful side. Sometimes, that's the result of real estate agents' telling a homeowner what they want to hear to get the listing.

"If I came in and said your home is worth $500,000, you're going to be pretty receptive," he says. "There's an inherent bias in agents' overpricing homes to get listings."

But an overly optimistic listing price may leave a house languishing on the market, which often results in a drop in price, Giuffria says. That puts the advantage with the buyer and may result in a final sale significantly below the lowered list price.

Reluctant Homeowners

Raymond Romero, who is based in West Hartford and works for William Raveis Real Estate, says that agents have to know the market and how many buyers might be interested in a particular property before they recommend a particular listing price.

"Most people want to know: How long is it going to take to sell?" Romero says. "I tell them, 'I have a price where I can sell it in one hour, one day, one week, one month, one year.' ... You try to find out from an owner's perspective their time frame."

Romero agrees with Giuffria that agents often compete for listings by telling homeowners that their homes can sell for a price that may reflect wishful thinking more than the actual market.

"As an agent, I have to be prepared to walk away from a listing price that I don't believe will sell the property," Romero says.

He also agrees that listing a house below market value can be a great strategy, but one that can be a tough sell to clients, even when it may be in their best interest.

"Once you get people interested in the property, it becomes a pride issue. ... I've noticed that it really does work," Romero says. "But on the listing side, it's a much harder discussion to have: 'How am I going to put it below to get a higher price?'"

Romero says he tells his clients that the lower price will generate more interest in the property and trigger competition among buyers.

"You have to use psychology in this business," he says.

Take It Or Leave It

While Giuffria is sold on the general principle of listing a house at about 98 percent of market value, he says only about 20 percent of his clients will try the strategy.

"Most sellers view agents as just wanting to sell a house at any price," he says. "So you have to have a high degree of trust with the seller and the listing broker."

In the case of a buyer offering full price with no other offers, the seller can choose to take the offer or not.

"Most sellers are under the mistaken belief that if someone offers them list price, they have to sell their home," Giuffria says. "You can just say, 'I don't accept your offer.'"

Romero agrees.

"No one can force you to accept it," he says.

A Long-Term View

Joseph Stafford of Joseph Stafford Associates in West Hartford has been in the real estate business for 42 years.

"I've been up and down this roller coaster a few times," he says.

In this market, Stafford says, it's more important than ever to price competitively. Sellers have a short window to generate interest among the small group of buyers waiting to see whatever comes on the market.

"Once something stays on the market for a couple of months," he says, "no one is going to pay the list price."

Stafford recently listed a house near West Hartford Center, for example, for $369,900 and quickly sold it for $385,000 after a bidding war. If the house had been overpriced, he says, the bidding war never would have happened.

"There's not a lot of competition for good listings," he says. "In the first five or six days, if you're going to have a bidding war, that's usually when it happens."

Stafford also recently listed a house in the Elmwood section of West Hartford for $199,900 and sold it for $204,900. If the sellers had listed it at the price they wanted, he says, the house may have sold for a lot less.

"There's an old saying," Stafford says: "The one that expects the most usually ends up with the least."

Copyright © 2009, The Hartford Courant

#1 Prudential Realtor in Farmington, CT | Rob Giuffria, GMS

Rob,

Following the closing of our house at 25 Strawfield Rd in Farmington, I wanted to write this note of appreciation and recommendation.

The sale of our house was a critical aspect of our relocation to Texas.  Helping us navigate through our relocation package and maximize our benefits was a top priority.  Despite a low demand in our price range in Farmington, we were able to get a contract within 60 days. 

Throughout the process, I never doubted your ability to close, and in the end, you found the buyer and got it done.  From contract signing to closing day, everything was smooth.  Your knowledge and foresight were critical throughout the process.  I would highly recommend your services to anybody considering selling or buying in the Farmington Valley or anywhere in Connecticut.

Please feel free to share this note with potential clients and don’t hesitate to list me as a reference should the need arise.

Please do stay in touch.

Best regards,

Martin Balleux
Flower Mound, TX

martinballeux@hotmail.com

#1 Prudential Realtor in West Hartford | Rob Giuffria, GMS | Prudential Premier Homes

{An email to a prospective listing client.}

"This is my fifth home and I've worked with a different realtor each time. Quite simply, Rob is a superstar, far and away the best I've retained. He knows his craft and he's absolutely dogged -- one example of many, he actually brought potential buyers into the home of folks who had wanted to make an offer on my house but were having trouble getting theirs sold through their own realtor. Rob has also been extremely diligent and helpful with all the details, like getting repair folks in and out of the house, etc., that other realtors wouldn't do or would do badly. I credit entirely his tenacity with getting my house under contract in this very difficult market. I generally do not give endorsements, but I have no hesitation in recommending Rob to you. Good luck and feel free to call me tonight if you have additional questions. David."
David, Attorney in West Hartford 

#1 Prudential Realtor Glastonbury, CT | Rob Giuffria, GMS | Prudential Premier Homes

"Letter of Recommendation From: Steven Rogers [mailto:Steven.Rogers@hsc.utah Sent: Monday, May 05, 2008 3:33 PM To: @ccmckids.org Subject: RE: CCMC Relocation Dean, Thank you for recommending Rob Giuffria to help with our relocation. His service and dedication to ensuring we have a smooth transition to CT has been outstanding. We were visiting this past weekend and thanks to Rob’s diligence and amazing negotiating skills we were able to secure a contract for a great home in Glastonbury! It’s perfect and we are very excited. We couldn’t have done it with just any agent/broker. We are looking forward to completing our move with Rob’s expert and reliable assistance. I hope all is well at CCMC! Thanks again, Steve Steven Rogers, MD Fellow, Pediatric Emergency Medicine University of Utah School of Medicine Primary Children's Medical Center Office: 801 Mobile:"
Dr. Steve Rogers Mon May 5, 2008

#1 Prudential Realtor in West Hartford - Rob Giuffria, GMS | Prudential Premier Homes

August 22

 

Dear Rob:

 

Hope all is well with you. I wanted to take a few minutes to send a quick note of appreciation to you and summarize why I was so pleased with your representation of Stacy I in the sale of our house.

 

As you know, we had listed our house with a major regional firm here in West Hartford for over 5 months. Despite numerous showings and supposedly terrific feedback on what a great home we had, we were unable to get the house sold. When I came to you to discuss our situation, we were worn down by the countless showings (we have a two and four year old) and the disruption to our lives. With your guidance on selling process and how to position the house for sale (including the terrific staging report you had prepared for us), we had a bid in the first week of your listing agreement and we closed the sale exactly 30 days after your representation began. I fully believe that your analytic approach to real estate is substantially different from all of the other agents I interviewed to sell our house. I am 100% confident this was the major factor for why we had such a successful outcome in what was an otherwise very difficult market. Please know that both Stacy and I will forever be grateful for your work in helping us move on with our lives and enjoy our wonderful new home.

 

Please feel free to share this note on with potential clients and don’t hesitate to offer me up as a reference should the need arise.

 

Hope the summer is going well and please do stay in touch.


Best regards,

 

Lenny Mazlish

17 Chestnut Hill

West Hartford, CT 06107

Tips for listing houses to get best price - Tolland_Glastonbury, CT | Rob Giuffria, GMS, REALTOR

Published: Wednesday, October 21, 2009

The Journal Inquirer  | Harlan Levys Consumer Diary

 

Over the weekend my wife and her brother finally succeeded in selling their late mother’s 45-year-old house in Armonk, N.Y., after months on the market starting last summer. The sale price was about $150,000 below its original list price.

What a bummer, especially since within a week of the listing a neighbor’s adult children had checked the house out a few times, complained about several problems, and ended up offering $75,000 less than the list price. But my brother-in-law was fed up with their endless dithering and flatly rejected them, sure that the list price would attract a buyer. He was so adamant that my wife couldn’t argue.

Wrong! No one even looked at it for weeks. Then, one couple saw it and expressed interest, only to withdraw, saying it was just too old. A few weeks ago two other couples seemed hot to trot. After a brief bidding war (actually just a skirmish) the winners, a nice couple from Queens, N.Y., with an infant, won by underbidding the other couple by $5,000 but promising to deal with whatever we left in the house — a major factor, since my wife abhorred the prospect of sifting through 40-plus years of stuff.

However, the whole ordeal could have been avoided, according to real estate agent Rob Giuffria, vice president of Prudential Premier Homes.

First offer = Best offer

“Based on statistics, the first offer that comes in on a house is your best chance of getting the highest sale price for your house,” Giuffria said, “although that wouldn’t be true if you had multiple offers very quickly when the house is listed at above what you think the market value is.”

Too bad a negative emotional reaction to the first potential buyers dictated what happened to my mother-in-law’s house.

Giuffria’s credo is that the list price has no material effect on the market value of a home, and if a home is priced correctly it will sell quickly.

“Most homeowners believe they’ll leave money on the table if they list their house at too low a price,” Giuffria said. “The fact is the list price has no material effect on the sale price of a home.”

Trend: List low, sell high

Here’s another trend Giuffria has observed and taken advantage of (which we could have used): listing a sale price below market value seems to draw sale prices above the list price.

“If you believe the market value, based on Realtors’ and other professionals’ opinions, is $300,000, I would recommend a list price of say $289,000,” Giuffria said. “What this does is that when someone looks at the house and likes the house, they know its worth more than the list price, and it makes them think about the true value of the house, and it creates a bidding war, which gives the sellers the best opportunity to get the most amount of money for their home.”

Giuffria has been an agent on two recent sales using that tactic.

• 7 Lawlor Road, Tolland, a four-bedroom, 2½ bath, 3,300-square-foot Colonial built in 1993 on 4.39 acres, in the Clayton Woods neighborhood.

“We listed it at $449,000 on Sept. 25, and the buyer signed a contract for $470,000 on Oct. 6,” Giuffria said. “We had three offers within the first 48 hours, and the second offer was the offer than won the house.”

The market value was probably in the high $450s or low $460s, he said, “but if we had priced the house at $495,000, my opinion is that we would have eventually sold the house in the mid $450s, and it would have taken 90 days or so.”

The buyer’s bank supported the $470,000 price for the house, Giuffria said, so the buyer wasn’t overpaying, “and we got all of this done much more quickly than if we had priced it higher.”

• 41 Balsam Landing, Glastonbury: a four-bedroom, 2½-bath, 3,294-square-foot Colonial built in 2003 on 2 acres.

It was listed at $639,900 on May 2, 2008, and was sold for $651,000 on May 5. The house was finally appraised at $682,000.

“In my opinion the market value was in the $660,000 to $670,000 range,” Giuffria said. “We’re not sure if the agent purposely listed it too low, but I can tell you the homeowners weren’t happy when they saw the final appraisal at 682, and the buyer was extremely happy with the instant equity of the difference.”

Giuffria’s conclusion: You have to price right and just because you list the house at a higher price than you should doesn’t mean you’re going to sell it at a higher price.

“About 80 percent of homeowners list their homes at prices that are above what their real estate agents recommend,” Giuffria added.

As for the overall housing market in the state, Giuffria said the market under $500,000 is “steady and trending better The market between $500,000 and $800,000 is “pretty soft, and over $800,000 is abysmal.”

Indeed, he said, some of the best deals are for homes over $1 million.

Here are home sale and median sale price numbers for three towns, comparing January through July 2008 to the same period in 2009:

From $200,000 to $500,000:

East Hartford: 2008: 55, $230,000. 2009: 29, median price $222,000.

Somers: 2008: 25, $308,000. 2009: 26, $335,000.

Tolland: 2008: 57, $304,000. 2009: 37, $286,000.

From $500,000 to $1 million:

East Hartford: none.

Somers: 2008: 1, $508,000. 2009: 2, $518,000.

Tolland: 2008: 2, $506,000. 2009: 1, $515,000.

$1 million and up:

None in the three towns.

East Hartford, Somers, Tolland: none.

 

 

 

 

Did Justin Timberlake Move to Boring Connecticut? (Farmington, CT) Rob Giuffria

Actually, here's what we know: A real-estate writer for the New York Post reported that Justin Timberlake bought a ridiculously massive estate in Greenwich for $18.7 million. Then some dude connected to the property came out and said that was false.

Of course, celebrities hide behind shell corporations all the time. So if some sort of LLC ends up buying the house, it could just be Timberlake playing hide-and-seek with the press—or it could just be that a nobody rich person with an LLC.

But why would an ice-hot pop star wanna live there, anyway? Well, let's start with the A-list neighbors...

...who include, or have included, Katherine Heigl (New Canaan), Mel Gibson (Greenwich), John Mayer (Fairfield), 50 Cent (Farmington), Justin Long (Fairfield), and Meryl Streep (Greenwich).

Also, fact: Stars prefer $5 million houses to $1 million houses, and $10 million houses to $5 million houses.

Rob Giuffria, of Prudential Premier Homes in Farmington, says there are a lot of those fancy houses in his parts. "Greenwich has over 200 homes available for over $5 million right now," Giuffria tells me. "There is no better place on the East Coast to live than Greenwich. The only one that even comes close is the Hamptons. But with Greenwich, you can be in New York by car in about 45 minutes."

If you still don't see the appeal, well, then don't read what I have to say about Jersey. Stars also really like New Jersey.

Britney Spears owns a house in Alpine, along with Diddy, Jay-Z and Chris Rock. And reports swirled last month that the Jonas Brothers were sniffing around there too, in the neighborhood of about $10 million. (The brothers grew up in Jersey and call it home.) Why Jersey? Largely for the same reasons they like Connecticut: proximity and all this.

As for the stars who live in Los Angeles, well, of course they do. It's all about proximity—to me.

Twitter + Twitter = @answerbitch

http://www.eonline.com/uberblog/ask_the_answer_bitch/b139299_did_justin_timberlake_move_boring.html

50 Cent Pulls Farmington Mansion Off The Market (Rob Giuffria, GMS)

50 Cent Pulls Farmington Mansion Off The Market

| Special to The Courant | June 2, 2009

 

Rapper 50 Cent's 50,000-square-foot Farmington mansion is located on 17 acres and has 19 bedrooms and 37 bathrooms, as well as a gym, a disco with a 'dancing' room complete with stripper poles. (Keller William Realty / June 1, 2009)

Rapper 50 Cent's opulent Farmington mansion — priced at more than $14 million — is off the market after nearly two years and no buyers, according to local real estate agents.

The home, which the famous rapper bought in 2003 for $4.1 million, was for sale for 722 days, first with an asking price of $18.5 million. Late last year, the asking price was dropped to $14.5 million in an effort to attract more potential buyers.

In May, the listing contract with Keller Williams Realty's Ridgefield office officially expired, and the property has not yet been re-listed for sale, an agent familiar with the estate said. Keller Williams agents could not be reached for comment Monday.

The 50,000-square-foot mansion on 17 acres has 19 bedrooms and 37 bathrooms as well as a gym, billiard rooms, racquetball courts and a disco with a "dancing" room complete with stripper poles

Past owners of the home include boxer Mike Tyson and real estate swindler Benjamin Sisti, a founder of Colonial Realty, who initially built the estate in 1987.

After 50 Cent (whose real name is Curtis James Jackson III) bought the property, he spent an estimated $10 million on renovations, including a 40-person hot tub inside a grotto.

But even with all those features, the price tag is just too steep for a home in the Hartford area, away from the celebrity world of New York City or Los Angeles, local real estate agents say.

"The house is not worth $1 over $5 million," said Prudential Premier Homes agent Rob Giuffria. "Celebrities often overvalue a house, so they keep dropping in price. That home in that location is not worth anywhere near $14 million and it will never sell for that, no matter how long you leave it on the market."

Buying For Resale in West Hartford | Go Mainstream: It's Important To Follow Your Head, Not Let Yourself Be Swept Away

Buying For Resale

By VALERIE FINHOLM | Special to The Courant | April 12, 2009

When Joseph Grabicki and his wife started looking for a house, they had a list of what they wanted. One of the most important things: How easy would it be to resell?

"We didn't know how long we were going to be here," said Grabicki, who is a physical therapist. "You never know."

The couple ended up buying a 2,100-square-foot four-bedroom colonial in the Buena Vista neighborhood of West Hartford. The house has four bedrooms, a den, 2 1/2 baths and an attached two-car garage.

In today's shaky economy and slow housing market, buying a house that can be sold easily and at a profit has taken on more importance than falling in love with a particular house, area real estate agents say.

Grabicki is confident that his new house would be easy to sell if the couple had to move within the next few years.

What makes a house marketable?

"Buy a house that appeals to everybody," said Karen Conniff, a broker with Coldwell Banker in Old Lyme.

"We call these mainstream homes," said Grabicki's agent, Rob Giuffria, a broker with Prudential Premier Homes who specializes in homes in Greater Hartford.

Grabicki's house fits the description of what Giuffria and Conniff say is the "safest" house to buy in Connecticut: A colonial-style house with three to four bedrooms, 2 to 2 1/2 baths, and 1,500 to 2,500 square feet.

"That's what 70 percent of the buyers want," Giuffria said.

Outside The Mainstream

Buyers unsure of how long they will stay in a house should steer away from homes outside the mainstream, agents say.

For instance, one- or two-bedroom houses are difficult to sell, because they appeal primarily to single people or couples without children. Also, houses with five or more bedrooms are often considered too big for an average-sized family and raise concerns about the costs of heating and cooling. Houses with bedrooms in the basement are also a hard sell because families tend to want bedrooms on the same floor.

Style makes a difference, too. In Connecticut, colonials rule, although ranches are popular with empty-nesters, agents say.

Location trumps everything else that makes a house highly marketable. Buyers often overlook negatives in a house if it has a great location, particularly if it is in a town with good schools.

"It's always safer for resale to buy a smaller house in a good location than a larger house in a bad location," Giuffria said.

It also is important for a house to be comparable to houses nearby, said Norman Kilcomons, owner of Property Consultants, an appraisal company based in Farmington.

"You never want to [have] the most expensive house in a neighborhood unless you want to die there," he said.

Garages Matter

Other characteristics that help with marketability, agents say, include a two-car garage, a level lot, a quiet street, a dry basement and energy efficiency.

Garages are important. Most home buyers want a two-car attached garage. For an older home, a two-car detached garage will do.

Houses with one-car garages or no garages sell for less, Giuffria said. Adds Conniff: "If a house doesn't have a garage, it's a big deal."

A house on a busy road will be harder to sell than a house on a quiet street.

"If you can hear the cars inside the house it devalues the property," Conniff said.

Conniff knows of a couple who fell in love with an antique house near the shoreline that is within 200 feet of a busy road.

"They did a beautiful job of restoring it," she said, but now they are having trouble selling the house because of its location. Despite price cuts, it has lingered on the market for 10 months without any offers.

If the same house were situated on a quiet, winding road, it would have been sold by now, Conniff said.


She advises buyers to think of a house as an investment as well as a home.

"You can't fool yourself and say, 'I don't hear the noise,' from a busy road, because everybody else does."

She also said that many people don't want to buy a house on a steep lot below a road. "They think of water running into their basement."

As for that basement, buyers want one, but they want it to be full-size and dry so they can use it for storage, she said.

Conniff has found that overall, buyers want "a relatively mainstream house they can upgrade."

She said most of her clients describe themselves as "colonial people." They're not interested in contemporary homes, she says.

But what if you're trying to sell a house outside the mainstream?

"The best thing you can do is make it really 'wow' inside," Conniff says. "Upgrade the kitchens and bathrooms, make it as appealing to everybody as possible. That includes landscaping. And don't paint it a weird color."

She said buyers today feel empowered - and they are picky. Landscaping should be mature and well thought-out. Everything down to the quality of the paving on the driveway is examined.

"If they have to think twice [about a house], they'll go for another," she said. "Buyers are not willing to compromise anymore. "There are lots of things to look at - they can get exactly what they want."


199 Migeon Ave, Torrington, CT 06790